Pepsi Can Bite Me, But Now I Want a Camaro - Yes, THAT Video

Pepsi Max and Chevy win the award for best ad ‘campaign’ EVER in the history of the universe. This shit was just published YESTERDAY, you guys, and already has had well over 7 million views.

 

Duh, it’s fake. Obviously. They never said it was a real prank (in writing). There’s no way they could have legally done a stunt like that on an open public road, because if they had, the driver of the white car at 2:28 would own both Pepsi and Chevy. Plus when have you EVER seen a random cup-holder sticking out of the dashboard of a brand new car??? A little "convenient," eh, Pepsi? However, in spite of being obviously fake, I thought the video was pretty well done.

Perhaps most impressively, Pepsi and Chevy successfully managed to circumvent the entire TV commercial industry. They didn’t have to pay some ridiculous sum of money to buy airtime for this little video-that-isn’t-a-commercial. Nope; they just posted it on YouTube and let word “leak” out about the video.

Genius level? Sir Isaac Newton.

And I love how they made the whole thing look like it was all Jeff Gordon’s idea.

Genius level? That guy that owns the organic grocery store. (Kind of obvious, but well-thought-out nonetheless.)

And the fact that two companies got together to share the cost of making the video? Those greedy bastards are advertizing two products at once, basically for free, and most people probably don’t even know they’re watching an advertisement.Wait. No; THREE COMPANIES! I don't watch Nascar or whatever it is that Jeff Gordon does, but in his own way he is a product, and he just got a butt-load of awesome publicity thanks to this campaign. Three companies, all feeding off of each other and the susceptible American public. Like leeches.

Genius level? Albert Einstein.

I was so overwhelmed by the ingenuity of this partnership that I had to remind myself that Pepsi and its horrible fake ingredients stand for everything I hate about the food industry. Pepsi, even though you’re awesome at marketing I still hate you. Go to hell with your obesity factory.

Chevy, you get a pass because Camaros are awesome. Rawr. 

Jeff Gordon? Huh? Who? I think I've heard some of my redneck (and proud of it!) relatives mention you here and there. As for myself, whenever I see cars driving in circles on TV I get all frantic and jumpy with the remote, desperately trying to find a home-renovation show to watch. Or golf. Or infomercials. Or I just lay face-down in the crack of the couch and breath in the smell of leather. But if your real-life job was really to scare the crap out of unsuspecting car-salesmen, my opinion of you would be dramatically improved. 

What did you guys think of this little stunt and all parties involved?

UPDATE: (didn't know this when I published the post) - GM had no part in the video. So there goes my theory about capitalist blood-suckers joining forces for the sake of pure awesomeness. In that case, Pepsi is stupid; they just gave the Camaro a shit-ton of free advertizing!